Optimising the sending
process & digitally capturing data
Combining both mail and parcel products to create a single, much simpler, purchasing process. Eliminating unnecessary options and overlap to focus on features rather than product names allows a faster checkout.A clear and simple purchase flow that requires no prior knowledge of bpost products.
Constructing a simplified online purchase and no need for a printer, will allow customers to save time in the post office.Utilising smartphone cameras to facilitate barcode scanning of the digital stamps will allow for more control, and help ease customer journey time.
By redesigning the in-store experience of the post office, post point, and parcel point locations, we’ve created a consistent, quick and clear decision making process which benefits both bpost and non bpost employees alike.Removing unnecessary steps in the purchase flow and splitting the process into buy and check-in, will allow serving more customers quickly and efficiently.
We needed to add this to the sending process, working around the limitations of no printer or scales in some locations. A simplified process which will guide users and allow for all data to be stored significantly easier and quicker.
